‘Marty Supreme’ earned $875,000 while playing only on six screens in New York and Los Angeles in its debut weekend|@martysupreme|X
The sports drama starring Timothee Chalamet, Marty Supreme, delivered a historic opening weekend, earning $875,000 across just six screens in New York and Los Angeles.
The movie achieved a per-screen average of $145,933, marking the highest of 2025 and the best in A24’s history. It is about the life of a fictional table tennis pro, Marty Mauser—loosely based on real-life ping pong legend Marty Reisman.
Chalamet’s marketing
Entertainment industry experts attribute the film’s early success to a high-energy marketing campaign led by Chalamet.
The strategy included viral social media stunts, advertising on the Sphere in Las Vegas, sending out a film-branded blimp in the skies, and even surprise theater appearances.
Analysts say the genius promotions have successfully captured the attention of Gen Z, who are a crucial demographic for the $70 million production directed by Josh Safdie.