Apple pledges $100B more in US investment amid Trump’s tariff threats

Apple is planning an additional $100 billion investment in the US, CEO Tim Cook announced alongside President Donald Trump on Wednesday. This adds to the $500 billion commitment Apple made earlier this year.

Cook’s announcement came just hours before President Trump warned of 100% tariffs on imported semiconductors. He added that companies investing in American manufacturing will be exempt from the chip tariffs.

The news is favorable to Cook since the new Apple investments include a $2.5 billion plan to produce all iPhone and Apple Watch glass in Kentucky. Cook also said American manufacturers are producing 19 billion chips for Apple across 24 factories in 12 states.

Despite the billions of dollars committed, Apple confirmed it won’t be moving iPhone assembly to the US “for a while.” To distance itself from the US-China trade war, Apple relocated much of its supply chain from China to India, making the South Asian country a top smartphone exporter to the US.

However, on Tuesday, Trump imposed an additional 25% tariff on Indian goods—raising the total to 50%—citing India’s continued purchases of Russian oil.

Despite Apple’s expanded domestic investments, it reported an $800 million tariff hit last quarter and expects a $1.5 billion impact in Q3.

Meanwhile, critics argue that many of these big billion-dollar investment announcements repackage existing plans or don’t lead to meaningful job creation.